1. Limited production capacity - True North Gems Inc has a relatively small production capacity compared to its peers, which limits its ability to meet growing demand for its products.
2. Limited product portfolio - The company's product portfolio is limited to gemstones, which makes it vulnerable to fluctuations in demand for these products.
3. Limited geographic presence - True North Gems Inc operates primarily in Greenland, which limits its ability to expand into other markets and diversify its revenue streams.
4. Reliance on a single project - The company's primary project is the Aappaluttoq Ruby and Pink Sapphire mine in Greenland, which makes it vulnerable to any disruptions or issues that may arise with this project.
5. High operating costs - The company's operating costs are relatively high compared to its peers, which can impact its profitability and ability to compete in the market.
6. Limited financial resources - True North Gems Inc has limited financial resources, which can limit its ability to invest in new projects or expand its operations.
7. Limited marketing and branding - The company has limited marketing and branding efforts compared to its peers, which can impact its ability to attract customers and build brand recognition.